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Briefs

Anderson Analytics Announces Text Mining Methodology, AA-Text(SM)

Anderson Analytics' Innovative Approach to Text Mining Recognized at World Market Research Conference on Innovation. Tom H. C. Anderson's paper "Text Analytics in Market Research - Gaining an Innovative Advantage" Nominated for ESOMAR Excellence Award for Best Paper of the year at Innovate 2008 in Copenhagen Denmark.

Stamford, CT - July 2, 2008 - Interest in text mining and text analytics has been increasing dramatically in the past few years. Stamford Connecticut market research firm Anderson Analytics, the first full service consultancy to offer ad-hoc text analytics as a service, received a nomination last week for best research paper of the year at the World Research Organization's (ESOMAR) Innovate 2008 Conference, a conference specifically intended to aid and inspire innovations in the research field.

The nomination of Anderson's paper is evidence of the growing importance of text analytics globally. The paper which was presented by Tom H. C. Anderson in Copenhagen Denmark last week, illustrated the use of text analytics methodology developed and used by Anderson Analytics over the past four years.

For more information, please visit http://www.andersonanalytics.com

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