BriefsNew software pinpoints location of web usersFinancial Times reports on "Geo-location software", the next wave in collecting information from on-line users, traces backwards the connection route established by an on-line user, locating down to the city where a person is logging on. The software promises significant implications for a wide range of industries. But the controversial new product is also raising concerns about on-line privacy. "We have this basic engine that tells our customers where their customers are," says Cyril Houri, chief executive and founder of Infosplit, a geo-location company. Other companies involved in geo-location development are Quova and Digital Envoy. All three are privately owned. See full article at http://globalarchive.ft.com/globalarchive/articles.html?id=010801007388 |
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