Briefs

SOMERVILLE, MA, (February 21, 2001) -- YourCompass, Inc., a
leading provider of ASP-based personalization solutions for e-businesses,
today announced that Sokol Blosser Winery, maker of fine wines since
1971, has chosen YourCompass� True Personalization� to offer highly
tailored wine recommendations to their online customers.

YourCompass� True Personalization recommendation engine enables
SokolBlosser.com to dynamically learn about the interests of visiting
customers and suggest particular wines that reflect their preferences,
based on each of their visitors� actual browsing and purchasing
behaviors. The real-time recommendations, which include a visual image of
each wine with a product description, will allow Sokol Blosser to enhance
their customers� online shopping experience, maximize one-to-one
interactivity with each of their visitors, and deliver the most
appropriate wine selections to the right customers at the right
time.

More information about winery, located in Dundee, OR, is at
SokolBlosser.com

YourCompass is based in Somerville, MA -- see
YourCompass.com